Isabel Marant & Phillip Lim 3.1

Isabel Marant eCommerce website provides customers an online purchase channel featuring various functions including smart product recommendation with algorithms, membership system, coupon code & specially defined price rules and more. Visitors can also receive up-to-date information through email subscription. DigiDumpling dedicated to create a chic, minimalist style and user-friendly website to align with the company image and philosophy. We used monochrome colors, shapes, simplistic user flow and imagery to improve the usability hence enhance user experience..